RUN IT, RUN IT

Role // Program Director & Photographer 
Purposes // Social Campaigns & Program Documentation
Medium // Digital & Film
Location // Toronto, Canada

A seasonal initiative that transforms a group of self-proclaimed misfits into marathoners every October. Through an 8-month program featuring a dedicated running coach, a nutritionist, free Nike gear, and more, we turned non-runners into committed athletes ready to tackle the marathon. Led by Coach Nina Sieh, Pedro Malvar and Anthony Nusca.

 

Season 2 - Program Poster

 

Season 2 - Start & End of Season Campaigns

 





Run it, Run it x Maurten Campaign





Apparel & Footwear Workshop Lead - Chris Garcia 









Mobility Workshop Leads -
Xuan Nguyen-Marshall & Jon Chow

 

Season 3 - Run It Back Intro Campaign

 

Season 3 - Start of Season Campaign

 

Season 3 - End of Season Campaign

 

Using Format